February 25, 2026
CDTA Ambassadors represent Phase 2 of Fare Compliance Campaign
ALBANY, NY (February 25, 2026) The Capital District Transportation Authority (CDTA) announced today the launch of its new CDTA Ambassador Program, an initiative designed to strengthen customer support and enhance community engagement. The program officially begins today, Wednesday, February 25, 2026.
Operated in partnership with Tech Valley Security, trained CDTA Ambassadors will be on select routes and will rotate throughout CDTA’s route network. Their presence is intended to provide customers with an approachable, visible resource focused on assistance and engagement
The CDTA Ambassador Program represents Phase Two of CDTA’s Fare Compliance Campaign, building upon the education and awareness efforts of Phase One, including the “Respect the Ride. Pay Your Fare.” initiative. CDTA Ambassadors are not police officers and do not perform enforcement functions. Responsibilities include providing route, fare, and general CDTA service information; promoting a welcoming environment through visibility and engagement; and serving as a connection to community resources and coordinating with law enforcement or service providers when necessary.
“This program is reaching our riders in a convenient way for them,” said CDTA CEO Frank Annicaro. “Ambassadors will serve as a visible and positive presence on our buses — helping customers navigate the system, supporting our operators, and encouraging fare compliance through engagement and education. This is another step forward in ensuring our riders and employees feel supported every day.”
“CDTA continues to be proactive in how it serves the Capital Region,” said CDTA Board Chair Jayme Lahut. “The CDTA Ambassador Program reflects prioritizing customer service, supporting employees, and maintaining the integrity of our system. We are proud to support this important next phase of CDTA’s Fare Compliance Campaign.”
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About CDTA
CDTA is the premier mobility provider in the Capital Region, providing local, express, commuter and bus rapid transit services across its six-county service area. CDTA also operates the regional bike-share program, CDPHP Cycle! and carshare program, DRIVE. CDTA owns and operates the Joseph L. Bruno Rail Station and the Saratoga Springs Train Station. CDTA was named the 2017 Best Mid-Sized Transportation System in North America by the American Public Transportation Association.